6 reasons why you need a branding photoshoot
How do you know it's time for a branding photoshoot?
As business owners, we are constantly hearing how important branding photoshoot are! Investing in business branding photography is essential to conveying your brand image to your target audiences. Whether you’re a business professional, entrepreneur, business owner, or someone who has big career goals, branding images are the key to elevating your brand’s image.
Here is when we think it might be a good idea to strongly consider getting, or reinvesting, in your branding photos!
1. When your business is first starting out
If you're starting a new business, congratulations! In order to have a successful launch, images can help you reach the audiences you want to target, and share what your brand is all about. You'll definitely want to invest in some branding photos as soon as you've established your business!
2. When launching a new product or service
If you're launching a new product or service for your business, showcasing them to your customers or clients through imagery is essential. Be sure to always have a fresh image to go with a new launch, to grab attention and capture the essence of your new product or service!
3. When your current branding images no longer reflect your business
Businesses naturally evolve and grow. Which is why we need to make sure our branding photos always reflect the current mission and goals of the brand!
4. When you need to unify your brand’s look
Use branding images to create a unified image to your audience. This is especially essential when showcasing multiple team members on your website or social media platforms. Creating a cohesive look throughout all of your virtual platforms will help you become more recognizable to your audience, and better convey what it is that you do!
5. When introducing a new team member to your company
Onboarding a new employee is an exciting achievement! It’s important to make sure they feel welcome, and prepared to do the job at hand. That’s why we recommend that in your welcome to your new employee, you include headshots taken in the same look as your current employees to help them feel fully part of the team.
6. When celebrating a milestone in your career!
Is it your company’s anniversary? Or are you celebrating over 10 years of experience in your field? Or have your achieved an award?
Career milestones are important to celebrate, since we all know how much dedication and hard work it takes to achieve them. Commemorating these milestones with a branding photoshoot will allow you to share this accomplishment effectively with others in your industry. A dedicated set of photos that stand out to showcase your accomplishments will help you build credibility with your audience, and also visually remind you of this milestone in your career’s story.
Think it's time to have a branding photoshoot? The Ruby Manor is the most versatile studio to have a branding photoshoot in! Contact us if you would like to begin brainstorming a branding photoshoot together for yourself or your company.